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Toppers Franchise Development

Toppers Franchise Development

The Challenge

Champion partnered with a pizza franchise to enhance growth in priority markets across the U.S. The brand was seeking multi-unit franchisees to rapidly expand with them. Coming into the partnership with zero lead flow, the brand and Champion invested heavily in development to grow the brand.

The Solution

  • Developed a integrated franchise marketing strategy to attract qualified franchise prospects.
  • Focusing on key franchising markets, Champion targeted a current multi-unit, multi state, Jimmy John’s franchisee.
  • The newest Toppers multi-unit franchisee states, “I wanted to invest in an emerging concept that had all the key ingredients for rapid growth.”


Collected in franchise fees


Units sold to a single franchisee


ROAS in 4 months

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