Public Relations Content Specialist
Dallas, TX | full-time
Description
Award-winning PR & Digital Media Agency is seeking a full-time Public Relations Content Specialist with three to five years of experience at a marketing, advertising and/or PR agency or client-side marketing/advertising/PR department. We offer career growth, competitive pay, excellent benefits (including two days/week work-from-home) and a fast-paced yet fun, team-oriented environment.
Responsibilities
- Leverage your creativity and ability to collaborate with our team to deliver content that not only meets but exceeds our clients’ expectations
- Develop and execute creative content strategies that align with client objectives and resonate with the target audience
- Generate engaging and relevant content across various formats such as press releases, bylined articles, blog posts, brand messaging, buyer personas, long-form social media content and more
- Conduct in-depth research to stay up-to-date with industry trends, competitive analysis, and emerging content formats
- Collaborate closely with PR, digital and social media teams to ensure consistent brand messaging and a cohesive content experience
- Optimize content for SEO and user experience, leveraging keyword research and best practices
- Work three days in-office and two days from home
Qualifications
- A college degree in marketing, communications, journalism or related discipline
- 3-5+ years of experience in public relations or media writing at an agency and/or client-side, with a primary focus on writing and content (restaurant, CPG and/or food and beverage industries are a huge plus)
- A team player who operates within our Core Values, including ‘One Champion’: individual wins are team wins, and individual losses are team losses
- Outstanding written, verbal and interpersonal communication and collaboration skills
- Is energetic, organized, detail-oriented and self-motivated, with the ability to work effectively with cross-functional teams under limited supervision
- Proven track record of creating high-quality, engaging content, with a portfolio showcasing your work
- Strong understanding of content marketing, SEO, and public relations best practices
- Excellent written and verbal communication skills
- Creative thinker with the ability to generate innovative ideas
- Self-motivated, detail-oriented, and able to work independently
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field
- Proven experience as a Content Creator, Copywriter, or similar role
- Exceptional writing, editing, and proofreading skills, with a keen eye for detail
- Strong understanding of SEO principles and best practices
- Familiarity with content distribution channels
The ideal candidate has a college degree in marketing, communications, journalism or related discipline; is a team player who is also comfortable working with limited supervision; has three to five years of experience; has outstanding written, verbal and interpersonal communication skills; and is energetic, organized, detail-oriented and self-motivated. Is that you? Then what are you waiting for?