Description
The job involves managing client accounts, contributing to marketing and PR initiatives, and collaborating with the team to create buzz and secure media coverage. The ideal candidate should have 1-3 years of experience in public relations, strong communication skills, and a self-motivated, organized, and adaptable work style.
Responsibilities
- Stay up-to-date on client priorities to ensure your team is aligned with client marketing/PR initiatives and they are delighted with our services
- Contribute to client status reports and weekly calls
- Collaborate and communicate closely with your supervisor and other team members
- Develop local marketing plans to create buzz for new location openings, struggling locations or market introductions
- Demonstrate excellent communication, management and customer service skills at all times
- Write, edit and/or contribute to media alerts, talking points and other client-facing materials
- Manage the press release process
- Draft compelling pitch requests to arm the PR team to generate coverage;
- As needed, conduct follow-up calls with local media to generate additional media coverage
- Pitch and secure product drops and/or round-ups across the country;
- Submit calendar and event listings
- Identifying and developing relationships with influencers
- Calculate media values including estimated audience and impressions
- Monitor media coverage and send reporting to clients; and,
- Contribute to creative and “big splash” ideation with Champion’s team on behalf of all of the agency’s clients
Qualifications
- Education: A degree in Marketing, Communications, Journalism, or a related field.
- Experience: 1-3 years of experience in public relations, with a proven track record of managing client accounts and leading successful campaigns.
- Skills:
- Outstanding written, verbal, and interpersonal communication skills.
- Strong leadership and mentoring abilities.
- Expertise in media relations and outreach strategies.
- High-level organizational skills with a keen attention to detail.
- Ability to work independently and manage multiple priorities effectively.
- Traits: Energetic, self-motivated, creative, organized, and adaptable.
- Client-Facing: Comfortable and confident in presentations and communication with C-level executives.