Media Relations Intern – Winter/Spring

Description

Champion, an award-winning PR & Digital Media agency, is seeking a part-time Media Relations Intern to start immediately for our home office in Dallas. This role will involve crafting compelling media materials, building media lists, pitching stories and securing media coverage for our diverse portfolio of clients. You will work closely with the media relations team, attend internal meetings and receive regular evaluations from a Senior Public Relations Specialist while managing multiple projects in a fast-paced environment.

Responsibilities

• Draft and edit press releases, media alerts, blogs and other PR materials using AP Style for various clients across different industries.
• Build, maintain and update media lists tailored to clients’ target markets, including local consumer, business, trade and national media outlets.
• Conduct outreach on client campaigns and distribute press releases to media contacts via email and Muck Rack, ensuring timely and effective communication.
• Pitch story ideas to journalists, build relationships with media members and secure positive media coverage for clients.
• Monitor media outlets for industry trends, client mentions and opportunities for coverage.
• Develop and pitch TV and radio segments, especially morning shows, in various markets to maximize client exposure.

Qualifications

• The ideal candidate is a current senior working toward a degree or recently received their college degree in marketing, communications, journalism or related discipline
• A team player who is also comfortable working with limited supervision
• One year of experience with proven success in securing media placements in the food/beverage or lifestyle space is a bonus
• Outstanding written, verbal and interpersonal communication skills
• Energetic, organized, detail-oriented and self-motivated

Schedule/Compensation

$14/hr
Part-time, non-exempt hourly position
28 hours per week
Hybrid role in the office Mondays, Wednesdays, and Thursdays