Since 2011, Champion has helped open more than 250 new restaurants — for Raising Cane’s, Bennigan’s, Pie Five Pizza, Pizza Inn, Nestle Toll House Cafe, Cicis, Macaroni Grill, El Fenix, Snuffer’s, Walk-On’s and Zoup! While every opening is different, our team typically gets involved early to identify, research, recommend and execute local market activation opportunities — such as tie-ins with local schools and charities, street teams, community events and other grassroots activities that build brand awareness, traffic and goodwill for our clients.
We likewise handle all public relations before, during and after the grand openings. On occasion, we recommend and secure celebrity appearances to drive heightened media interest. When possible, we secure segments on local morning news programming. Here’s a fun one, from Boise, Idaho.
For some of our clients, we plan and buy local market media in support of the grand openings and ongoing market growth. And we help build social media buzz through Facebook, Twitter, Instagram and whatever hot new platform emerged while you weren’t looking.
No market is too large or small for Champion to break through the clutter. Watch us shine!